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Write the Damn Book Already
Writing and publishing a phenomenal book doesn’t have to be ridiculously complicated or mind-numbingly overwhelming. From myths and misconceptions to practical tips and sound strategies, Elizabeth Lyons (author, book writing coach, book editor, and founder of Finn-Phyllis Press), helps writers feel more in control of and comfortable with the business of book publishing. Her interviews with fellow authors discussing their writing processes and publishing journeys aim to help you untangle YOUR process so you can finally get your story into the world.
Write the Damn Book Already
Ep 85: Book Marketing Tips from Publicist and Industry Expert Kathleen Schmidt
Click Here to ask your book writing and publishing questions!
Kathleen Schmidt is a well-respected voice in book publishing with in-depth experience in all aspects of the industry.
She has worked on 50 New York Times bestsellers, and her clients have continuously appeared in top-tier national print, broadcast, and radio outlets such as The Today Show, Good Morning America, Vogue, Elle, Financial Times, and Vanity Fair.
I was thrilled to chat with her about her perspective on book publishing as well as the rise in indie author opportunities.
EPISODE HIGHLIGHTS
- Navigating the current collective rut in book publishing
- The truth about bookstore distribution today (including the average number of copies an appearance on the Today Show sells)
- The HOW of Book publicity for indie authors and how to decide what makes sense when it comes to selling more books without having to take out a second mortgage
- The important difference between publicity, marketing, and sales
- The slippery slope of partnering with “influencers” for promotion
CONNECT WITH KATHLEEN
Click here to Subscribe to her Substack newsletter
Instagram: @kathmschmidt
Threads: @kathmschmidt
Website: kmspr.com
RESOURCES MENTIONED
Kathleen's appearance on Brad Listi's Other People podcast
The Zodiac Academy book series
Let's get you published!
PublishAProfitableBook.com/Publish (use code AUTHOR25 for 25% off!)
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Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.
Available wherever podcasts are available:
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Website
Email the show: elizabeth [at] elizabethlyons [dot] com
The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.
To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth
